Product Love | My #Fenty Beauty Obsession

Obsession doesn't even begin to describe how I felt about this makeup launch. There have been countless makeup launches that I have seen or I have been a part of, but nothing could have prepared me for what Fenty Beauty was about to do. The industry was going to be shook, and guess what? It has been, but in the best way possible!

For me, whenever I see that a celebrity or a pop culture influencer is putting their name behind a makeup line, I tend to take it with a grain of salt. What I mean by this, is that there are a lot of questions that I want to know answers to when it comes to the makeup line, as follows:

1. How involved is the celebrity with the development of the line? Rihanna was very involved
2. What products are they starting their launch with? Full Collection
3. Where is the launch taking place? Online or In-Store or Both? Both
4. Being in Canada, is this something that will be available here? Yes :)
5. Product quality/validity of Social Media hype? Worth the hype

I ventured to Sephora at Yorkdale and was happy to discover they had the Fenty collection! They also had stock of the popular items and even had an event centred around the launch. I was happy to see that it was FULL Collection, a long list of foundation shades with various undertones, therefore you WILL find your match.

I was able to be colour matched on the fly by 2 very lovely Sephora associates and was able to get my foundation shade. From this point forward, everything was a Blur, I literally picked up #errrythang I could get my hands on, but reason got the best of me. Therefore I went over to the centre of the store and sat down to see what made sense for me. Basically, I had to decide what is going home with me and what was going to stay behind :(

Below you will see my original list of products I was thinking of getting and what I actually ended up getting:

• ProFiltr Foundation
• Foundation Brush
• Highlighting Brush
• Fenty Sponge
• Primer
• Highlight Duo
• Trophy Wife Highlighter
• Matchstix Trio
• Lip Gloss
• Blotting Paper
• Blotting Powder

Here is what I ended up getting:

• ProFiltr Foundation
• Pro Filtr Instant Retouch Primer
• Killawatt Freestyle Highlight Duo in Girl Next Door and Chic Phreak
• Killawatt Freestyle Highlight in Trophy
• Gloss Bomb

Can we obsess on how ahhhmazing the Trophy Wife highlighter is???

I will do a review on the collection in terms of cost, feedback on the products as well as do a Makeup Breakdown in a future post for this Fenty inspired makeup look that I did above.

It's been a while but I am glad I got to share with you my product love this week!